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The Long Road To Become a Cult Brand

It is quite likely that the dream of many brands is to cross the border and become material that goes a step further, that is, to become brands that consumers feel more than just appreciation. Not a few brands would want to become cult brands, those with a large fan...
A Small Note on Your Seller Nickname!

A Small Note on Your Seller Nickname!

Are you a new seller who is just starting out? Then you are probably wondering what you should keep as your nickname. When you are starting out as a seller on Amazon, selecting your seller’s nickname is something that is very important but often overlooked. Once you...

5 Steps to Sell More on Amazon

Millions of people around the world use Amazon to make purchases of all kinds of products. Regardless of whether or not you have your own e-commerce, we recommend you use it to increase your sales in the Online Channel. To this end, here are some tricks to improve...
4 times in which re-branding is mandatory

4 times in which re-branding is mandatory

Changing the logo of a brand or a company is a very complicated process and not risk free. Some of the companies that have thrown themselves to it have found themselves on the road with consumer rejection and have been forced to even backtracking in the process. One...