{"id":10210,"date":"2026-03-25T21:44:03","date_gmt":"2026-03-25T21:44:03","guid":{"rendered":"https:\/\/www.aihello.com\/resources\/?p=10210---f7856cf2-27c3-4468-9ece-ae81011ea4ab"},"modified":"2026-04-13T00:05:38","modified_gmt":"2026-04-13T00:05:38","slug":"announcing-autopilot-v3-a-significant-update","status":"publish","type":"post","link":"https:\/\/www.aihello.com\/resources\/blog\/announcing-autopilot-v3-a-significant-update\/","title":{"rendered":"Announcing AutoPilot v3: A Significant Update"},"content":{"rendered":"<h3 class=\"wp-block-heading\">AutoPilot v3 is finally out!<\/h3><p>We are excited to introduce AutoPilot v3, a substantial update to the AutoPilot algorithm. This latest version shifts the focus from target <a href=\"https:\/\/www.aihello.com\/resources\/blog\/what-is-amazon-acos-and-how-can-sellers-improve-it\/\">Advertising Cost of Sales<\/a> (<a href=\"https:\/\/www.aihello.com\/resources\/blog\/the-5-elements-of-a-successful-amazon-advertising-strategy\/\">ACoS<\/a>) days to a new metric: X clicks.<\/p><h4 class=\"wp-block-heading\">Understanding X Clicks<\/h4><p>X clicks represent the number of clicks needed to generate a reasonable amount of <a href=\"https:\/\/www.aihello.com\/resources\/blog\/boost-amazon-sales-using-google-ads\/\">sales<\/a> for your products. This metric is calculated both for individual products and clusters of semantically related <a href=\"https:\/\/www.aihello.com\/resources\/blog\/complete-guide-on-single-keyword-ad-group\/\">keywords<\/a>. Here&#8217;s how it works:<\/p><ol class=\"wp-block-list\"><li><strong>Semantic Clustering of Keywords<\/strong>: Keywords that are very similar in meaning are grouped together into clusters.<\/li><li><strong>Aggregation of Data<\/strong>: Within each cluster, data on costs, sales, and clicks are aggregated.<\/li><li><strong>Calculation of X Clicks<\/strong>: The X clicks value is determined for each cluster. If a cluster has enough clicks to generate meaningful sales, this cluster-specific X clicks value is used. Otherwise, the product-level X clicks value is applied.<\/li><\/ol><p>You can find the specific X clicks value for each cluster and product in the AutoPilot log.<\/p><h4 class=\"wp-block-heading\">Bid Calculation and Optimization<\/h4><p>AutoPilot v3 utilizes the X clicks metric to calculate the ideal bid for each cluster and product. The algorithm optimizes each <a href=\"https:\/\/www.aihello.com\/resources\/blog\/8-tips-on-how-to-beat-your-competitors-on-amazon-2024\/\">keyword<\/a> based on its cluster&#8217;s X clicks value, considering the current ACoS and its deviation from the target ACoS.<\/p><ul class=\"wp-block-list\"><li><strong>Insufficient Clicks<\/strong>: If a keyword lacks sufficient clicks, the algorithm falls back to using target ACoS days for bid optimization.<\/li><li><strong>Sufficient Clicks<\/strong>: For keywords with clicks exceeding the X clicks threshold, AutoPilot prioritizes the last X clicks over the last target ACoS days.<\/li><\/ul><p>This approach ensures that short-term fluctuations in spend or sales (such as a bad week) <a href=\"https:\/\/www.aihello.com\/resources\/blog\/do-not-leave-your-brand-advertising-to-anyone\/\">do not<\/a> disproportionately impact keyword performance.<\/p><h4 class=\"wp-block-heading\">Platform-Wide Upgrade<\/h4><p>All AutoPilots on our platform have been upgraded to this new version, ensuring that every user benefits from the enhanced optimization capabilities of AutoPilot v3.<\/p>","protected":false},"excerpt":{"rendered":"<p>Introducing AutoPilot v3: A major algorithm update using the new X clicks metric for superior bid optimization. Drive more sales with smarter advertising!<\/p>\n","protected":false},"author":1,"featured_media":10211,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,971,89,906,182],"tags":[171,168,52,51],"class_list":["post-10210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-aihello-autopilot","category-amazon","category-amazon-seller-tips","category-product-updates","tag-amazon-advertising","tag-amazon-ppc-automation","tag-amazon-seller-service","tag-amazon-seller-tools"],"_links":{"self":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/10210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/comments?post=10210"}],"version-history":[{"count":2,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/10210\/revisions"}],"predecessor-version":[{"id":12434,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/10210\/revisions\/12434"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/media\/10211"}],"wp:attachment":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/media?parent=10210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/categories?post=10210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/tags?post=10210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}