{"id":10347,"date":"2026-03-25T22:09:36","date_gmt":"2026-03-25T22:09:36","guid":{"rendered":"https:\/\/www.aihello.com\/resources\/?p=10347---2e743b7f-8ffc-4238-b432-9106e8014c0f"},"modified":"2026-09-22T17:24:45","modified_gmt":"2026-09-22T17:24:45","slug":"autopilot-update-jolting-new-and-weak-keywords","status":"publish","type":"post","link":"https:\/\/www.aihello.com\/resources\/blog\/autopilot-update-jolting-new-and-weak-keywords\/","title":{"rendered":"AutoPilot Update: Jolting new and weak keywords"},"content":{"rendered":"<div class=\"wp-block-group ah-reading-guide\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><style>\n.ah-reading-guide{max-width:820px;margin:0 auto;color:#26364a;font-size:18px;line-height:1.8;counter-reset:ah-section}.ah-reading-guide *{box-sizing:border-box}.ah-reading-guide p{margin:0 0 22px;line-height:1.8}.ah-reading-guide strong{color:#142d48}.ah-reading-guide h2{position:relative;margin:56px 0 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.ah-glossary-grid>.wp-block-group__inner-container>.wp-block-greenshift-blocks-container>.ah-glossary-entry{flex:1}@media(max-width:650px){.ah-reading-guide .ah-glossary-grid>.wp-block-group__inner-container{grid-template-columns:1fr}}\n.ah-reading-guide ol.ah-steps.ah-feature-grid{grid-template-columns:repeat(2,minmax(0,1fr))}@media(max-width:700px){.ah-reading-guide ol.ah-steps.ah-feature-grid{grid-template-columns:1fr}}<\/style><noscript><style>.ah-reading-guide [data-aos]{opacity:1!important;visibility:visible!important;transform:none!important}<\/style><\/noscript><p class=\"ah-lead wp-block-paragraph\"><a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2021\/06\/the-system-is-being-updated-300x300.jpg\"  data-excerpt=\"Dive into June&#039;s AutoPilot algorithm updates! Uncover Jump Start, Campaign Audit, Keyword Quality Score, and features to boost your campaign success.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/autopilot-update-for-may\/\">AutoPilot<\/a> is a sophisticated tool designed to optimize bidding <a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2021\/05\/Pasted-into-ACOS-Amazon-Achieve-your-target-ACOS-to-increase-profit-1-300x89.png\"  data-excerpt=\"Amazon sellers, stop losing money on ads &amp; boost sales! Master conversion rates with optimized listings, smart pricing, and crucial reviews.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/increasing-sales-by-autopilot\/\">strategies<\/a> by adjusting bids up or down based on keyword performance.<\/p><div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-f10347-0\" id=\"gspb_container-id-gsbp-f10347-0\" data-aos=\"fade\" data-aos-easing=\"ease\" data-aos-duration=\"500\" data-aos-once=\"true\"><p class=\"ah-definition wp-block-paragraph\">For <a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2021\/10\/amazon_seo_strategy_amazon_seo_optimization_amazon_search_engine_optimization_5650-300x200.jpg\"  data-excerpt=\"Which SEO strategy is best for your business: Amazon or Google? Explore the distinct approaches to optimize for product searches vs. general queries and drive sales.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/google-seo-vs-amazon-seo-explained\/\">keywords<\/a> that exceed the target Advertising Cost of Sale (<a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2021\/11\/amazon-acos-calculator-roas-cvr-300x200.jpg\"  data-excerpt=\"Confused by PPC analytics? Learn the key differences between Amazon ACoS &amp; Google ROAS to optimize ad spend and boost sales.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/understanding-good-roas-and-acos-and-how-to-calculate-it\/\">ACoS<\/a>) or those that have spent more than a defined minimum threshold, AutoPilot typically decreases the bids. This helps in managing the budget more efficiently and ensures that overspending on underperforming keywords is minimized.<\/p><\/div><p class=\"wp-block-paragraph\"><\/p><div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-f10347-2\" id=\"gspb_container-id-gsbp-f10347-2\" data-aos=\"fade\" data-aos-easing=\"ease\" data-aos-duration=\"500\" data-aos-once=\"true\"><p class=\"ah-definition wp-block-paragraph\">Conversely, for keywords that have not met the minimum spending threshold, AutoPilot tends to increase the bids. This approach aims to give these keywords a better chance of achieving impressions and clicks, potentially leading to <a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2021\/12\/amazon_ranking_algorithm_amazon_a9_algorithm_amazon_product_ranking_algorithm_6068-300x118.png\"  data-excerpt=\"Boost your Amazon sales! Understand the A9 &amp; A10 algorithms to optimize product rankings. Learn key factors for visibility &amp; higher conversions.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/amazon-a9-and-a10-algorithms-compared-whats-new-and-how-does-it-affect-your-seo-game\/\">conversions<\/a>.<\/p><\/div><p class=\"wp-block-paragraph\">The bid adjustments made by AutoPilot are continuous and fall within a range defined by the expected bid for each <a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/10\/beat-competition-on-amazon-keyword-analysis-competitor-300x200.jpg\"  data-excerpt=\"Struggling to boost Amazon sales? Learn how Amazon PPC &amp; product targeting can help you dominate competition, increase visibility, and maximize profits.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/8-tips-on-how-to-beat-your-competitors-on-amazon-2026\/\">keyword<\/a>. This expected bid is forecasted based on either the Revenue Per Click (RPC) of the product or the RPC of similar keywords grouped in keyword clusters. Any bid changes that fall outside this forecasted range are regulated by OptiGuard. <\/p><div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-f10347-3\" id=\"gspb_container-id-gsbp-f10347-3\" data-aos=\"fade\" data-aos-easing=\"ease\" data-aos-duration=\"500\" data-aos-once=\"true\"><p class=\"ah-callout wp-block-paragraph\">For instance, if the expected bid for a keyword is <strong>$1.00<\/strong> and the aggression setting is <strong>50%<\/strong>, OptiGuard will typically prevent the bid from dropping below <strong>$0.50<\/strong> or rising above <strong>$1.50<\/strong>.<\/p><\/div><h2 id=\"autopilot-s-optimizations-are-straightforward-for-keywords-with-spending-history\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"AutoPilots_optimizations_are_straightforward_for_keywords_with_spending_history\"><\/span>AutoPilot\u2019s optimizations are straightforward for keywords with spending history.<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">However, for new keywords added to a campaign that lack spending or <a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/02\/boost-sales-300x200.jpg\"  data-excerpt=\"Unlock Amazon&#039;s Brand Referral Bonus! Discover how driving external traffic, especially from Google Ads, boosts your sales, increases organic reach, and earns rewards.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/boost-amazon-sales-using-google-ads\/\">sales<\/a> history, AutoPilot incrementally increases their bids. This process is governed by the &#8220;Optimize New Keywords&#8221; setting, which by default is set to 1. This means that each day, AutoPilot will increase the bid for at least one new keyword that has no prior spending or sales data. This gradual approach prevents sudden overspending and allows for controlled testing of new keywords in a campaign.<\/p><h2 id=\"in-contrast-the-boost-bids-for-weak-keywords-setting-targets-keywords-that-have-historically-underperformed\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"In_contrast_the_%E2%80%9CBoost_Bids_for_Weak_Keywords%E2%80%9D_setting_targets_keywords_that_have_historically_underperformed\"><\/span>In contrast, the &#8220;Boost Bids for Weak Keywords&#8221; setting targets keywords that have historically underperformed.<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">Unlike new keywords, where the minimum number of keywords is optimized, for weak keywords, the maximum number of keywords in the settings is optimized. This means that AutoPilot will boost bids for a maximum of one weak keyword. In a well-performing campaign with keywords achieving ACoS below the <a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/10\/beat-competition-on-amazon-keyword-analysis-competitor-300x200.jpg\"  data-excerpt=\"Struggling to boost Amazon sales? Learn how Amazon PPC &amp; product targeting can help you dominate competition, increase visibility, and maximize profits.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/8-tips-on-how-to-beat-your-competitors-on-amazon-2026\/\">target<\/a>, AutoPilot will refrain from boosting bids for weak keywords, even if the setting allows for it.<\/p><p class=\"ah-callout wp-block-paragraph\">In summary, AutoPilot employs a balanced and dynamic <a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/06\/mistake-300x215.jpg\"  data-excerpt=\"Master Amazon SEO to beat competition! Learn how the A10 search engine works and discover strategies to boost your product rankings and sales on the Marketplace.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/amazon-seo-strategy-tips-and-tricks-for-beginners\/\">strategy<\/a> to bid optimization, ensuring effective <a  data-ilj-link-preview=\"true\"  data-featured-image=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2020\/04\/download-1.jpg\"  data-excerpt=\"Traditional ads fail. Consumers crave emotional brand ties. Discover how experiential marketing creates unique, memorable connections, boosting engagement and loyalty.\" href=\"https:\/\/www.aihello.com\/resources\/blog\/the-power-of-experiences\/\">budget<\/a> management while maximizing the potential of both new and weak keywords in advertising campaigns.<\/p><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Discover AutoPilot&#8217;s dynamic bid optimization. This tool enhances advertising campaign performance by adjusting keyword bids based on ACoS and budget for maximum ROI.<\/p>\n","protected":false},"author":1,"featured_media":10348,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":".gspb_container-id-gsbp-f10347-0,.gspb_container-id-gsbp-f10347-2,.gspb_container-id-gsbp-f10347-3{flex-direction:column;box-sizing:border-box}#gspb_container-id-gsbp-f10347-0.gspb_container>p:last-of-type,#gspb_container-id-gsbp-f10347-2.gspb_container>p:last-of-type,#gspb_container-id-gsbp-f10347-3.gspb_container>p:last-of-type{margin-bottom:0}#gspb_container-id-gsbp-f10347-0.gspb_container.aos-animate,#gspb_container-id-gsbp-f10347-0.gspb_container[data-gs-aos],#gspb_container-id-gsbp-f10347-2.gspb_container.aos-animate,#gspb_container-id-gsbp-f10347-2.gspb_container[data-gs-aos],#gspb_container-id-gsbp-f10347-3.gspb_container.aos-animate,#gspb_container-id-gsbp-f10347-3.gspb_container[data-gs-aos]{opacity:1;transform:translateZ(0)}#gspb_container-id-gsbp-f10347-0.gspb_container,#gspb_container-id-gsbp-f10347-2.gspb_container,#gspb_container-id-gsbp-f10347-3.gspb_container{position:relative;transition-duration:.5s;transition-timing-function:var(--gs-root-animation-easing, cubic-bezier(0.42, 0, 0.58, 1));opacity:var(--gs-root-animation-opacity, 0);transition-property:opacity,transform,filter;box-sizing:border-box}","footnotes":""},"categories":[182],"tags":[169,171,168,51],"republish_tag":[],"class_list":["post-10347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-updates","tag-amazon-ads-optimization","tag-amazon-advertising","tag-amazon-ppc-automation","tag-amazon-seller-tools"],"_links":{"self":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/10347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/comments?post=10347"}],"version-history":[{"count":1,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/10347\/revisions"}],"predecessor-version":[{"id":14099,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/10347\/revisions\/14099"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/media\/10348"}],"wp:attachment":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/media?parent=10347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/categories?post=10347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/tags?post=10347"},{"taxonomy":"republish_tag","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/republish_tag?post=10347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}