{"id":3602,"date":"2022-04-10T09:05:05","date_gmt":"2022-04-10T09:05:05","guid":{"rendered":"https:\/\/www.aihello.com\/resources\/?p=3602"},"modified":"2025-09-02T09:49:36","modified_gmt":"2025-09-02T09:49:36","slug":"star-performer-keywords","status":"publish","type":"post","link":"https:\/\/www.aihello.com\/resources\/blog\/star-performer-keywords\/","title":{"rendered":"Star Performer Keywords"},"content":{"rendered":"<p>We are excited to share with you an upgrade to our <a href=\"https:\/\/www.aihello.com\/resources\/blog\/announcing-autopilot-v3-a-significant-update\/\">AutoPilot<\/a> algorithm.<\/p><p>The new changes includes bonus points if your <a href=\"https:\/\/www.aihello.com\/resources\/blog\/what-is-search-term-isolation-and-how-does-it-work\/\">keyword<\/a> has more than average conversion performance of your campaign and penalty points if the keyword is performing worse relative to other campaigns.<\/p><p>This means that if a specific keyword has good conversion ratio in the last quarter and it is currently performing poorly, autopilot will be more patient and provide more time for it to recover.<br>Conversely if a keyword has historically poor conversion and also the current conversion performance is poor, it will be double penalized.<br>This effectively brings out the <a href=\"https:\/\/www.aihello.com\/resources\/blog\/ppc-keywords-optimization\/\">best keywords<\/a> on top and removes the clutter of non-performing <a href=\"https:\/\/www.aihello.com\/resources\/blog\/complete-guide-on-single-keyword-ad-group\/\">keywords<\/a>.<\/p><p>Remember that the more keywords you have, the longer AutoPilot will take to fully <a href=\"https:\/\/www.aihello.com\/resources\/blog\/the-art-of-bid-optimization-for-your-ads\/\">optimize your<\/a> campaigns.<\/p><p>Additionally there are bonus points if the keyword has generated more than average sales in the last quarter and penalty points if the keyword has generated subpar sales.<\/p><p>Combining both Conversion Ratio and Sales percentage effectively helps you weed out the better performing keywords from the worst one.<\/p><p>Including these two parameters, <a href=\"https:\/\/www.aihello.com\/resources\/blog\/how-to-use-next-generation-tools-to-reach-the-consumer\/\">AiHello AutoPilot<\/a> now considers 103 total parameters to optimize your bids 24&#215;7.<\/p><p>We release new updates &amp; features to our <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.aihello.com\/money-saver-calculator.html\">Amazon PPC Automation<\/a> software on the last week of every month.<\/p><p>Feature updates for next month.<\/p><p>1) Constrain your keyword max bid to a percentage of historical average CPC. This prevents AutoPilot from over bidding on keywords that historically have low CPC<br>2) Fine tune AutoPilot with separate ACOS and Max Bid for individual keywords. This would allow you to set higher\/lower acos for specific keywords. For eg, you can set higher target ACOS for branded keywords and much lower acos for competitor keywords.<br>3) Bird&#8217;s-eye dashboard. A new simple visually pleasing dashboard that shows you how each region and profile is performing in one single chart.<br>With one glance you can find out which Amazon region\/country is performing the best for PPC and which has the worst performance.<\/p><p>We are also getting ready to open up Sponsored Brands and Video ads for everyone this coming week. I will be sending an email to update you<\/p><p>If you see any drastic changes in your campaigns or even if it&#8217;s performing much better feel free to reach out to us and give us your opinion.<\/p><p>Critiques and compliments are welcome.<\/p>","protected":false},"excerpt":{"rendered":"<p>Boost Amazon PPC! Our AutoPilot algorithm upgrade optimizes bids, prioritizing high-converting keywords &#038; sales with 103 parameters for peak campaign performance.<\/p>\n","protected":false},"author":1,"featured_media":3603,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,620],"tags":[608,207,496,167,495,220],"class_list":["post-3602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-amazon-ppc-advertising","tag-aihello-autopilot","tag-amazon-autopilot","tag-amazon-keywords","tag-amazon-ppc","tag-amazon-sell","tag-amazon-selling"],"_links":{"self":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/3602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/comments?post=3602"}],"version-history":[{"count":1,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/3602\/revisions"}],"predecessor-version":[{"id":12307,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/3602\/revisions\/12307"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/media\/3603"}],"wp:attachment":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/media?parent=3602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/categories?post=3602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/tags?post=3602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}