{"id":6361,"date":"2026-01-06T13:18:47","date_gmt":"2026-01-06T13:18:47","guid":{"rendered":"https:\/\/www.aihello.com\/resources\/?p=6361---5d978490-0550-45fa-821d-1a16e5fe669c"},"modified":"2026-02-23T01:23:15","modified_gmt":"2026-02-23T01:23:15","slug":"product-update-adding-multiple-negative-keywords","status":"publish","type":"post","link":"https:\/\/www.aihello.com\/resources\/blog\/product-update-adding-multiple-negative-keywords\/","title":{"rendered":"Product Update: Adding Multiple negative keywords"},"content":{"rendered":"<p><strong>Negative <a href=\"https:\/\/www.aihello.com\/resources\/blog\/complete-guide-on-single-keyword-ad-group\/\">Keywords<\/a> are the  phrases that&nbsp;prevent your ad from appearing on an <a href=\"https:\/\/www.aihello.com\/resources\/blog\/everything-about-amazon-editorial-recommendations-and-how-to-get-them\/\">Amazon<\/a> Search Engine Results if those terms are in a customer\u2019s search query.<\/strong><\/p><p>In other words, use a negative <a href=\"https:\/\/www.aihello.com\/resources\/blog\/8-tips-on-how-to-beat-your-competitors-on-amazon-2024\/\">keyword<\/a> to tell Amazon when you <em><a href=\"https:\/\/www.aihello.com\/resources\/blog\/do-not-leave-your-brand-advertising-to-anyone\/\">do not<\/a> <\/em>want your ad to show.<\/p><p>Let\u2019s say you sell seaglass jewelry on Amazon, and you bid on the phrase match keyword \u201cseaglass.\u201d Without negative keywords, your ad for jewelry could appear in a search for \u201cHawiian seaglass\u201d because that search query still contains the phrase \u201cseaglass.\u201d<\/p><p>However your strength is not Hawiaan. You sell other kind of seaglass.<\/p><p>That shopper might even click your ad, realize it wasn\u2019t what they wanted, and immediately leave. Amazon would still charge you for that click, but you\u2019d have no <a href=\"https:\/\/www.aihello.com\/resources\/blog\/boost-amazon-sales-using-google-ads\/\">sales<\/a> to show for it.<\/p><p>Avoid wasted spend by mastering your negative keywords. With this new feature to add multiple keywords, just enter them in a list and hit the submit button.<\/p><figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"488\" src=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/01\/image-1024x488.png\" alt=\"Screenshot of AiHello Autopilot feature showing how to add multiple negative keywords in Amazon PPC campaigns.\" class=\"wp-image-6362\" srcset=\"https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/01\/image-1024x488.png 1024w, https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/01\/image-300x143.png 300w, https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/01\/image-768x366.png 768w, https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/01\/image-1536x732.png 1536w, https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/01\/image-1250x596.png 1250w, https:\/\/www.aihello.com\/resources\/wp-content\/uploads\/2022\/01\/image.png 1963w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>Master Amazon negative keywords to optimize ad spend. Prevent unwanted ad impressions &#038; clicks, ensuring your products reach the right audience.<\/p>\n","protected":false},"author":1,"featured_media":6363,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,89,182,85],"tags":[1000,51,1015,933,918],"class_list":["post-6361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-amazon","category-product-updates","category-tips","tag-amazon-seller-feedback","tag-amazon-seller-tools","tag-multiple-negative-keywords","tag-negative-keywords","tag-negative-keywords-amazon"],"_links":{"self":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/6361","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/comments?post=6361"}],"version-history":[{"count":2,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/6361\/revisions"}],"predecessor-version":[{"id":11988,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/posts\/6361\/revisions\/11988"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/media\/6363"}],"wp:attachment":[{"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/media?parent=6361"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/categories?post=6361"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aihello.com\/resources\/wp-json\/wp\/v2\/tags?post=6361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}