Walmart full service management

Launch and grow on Walmart Marketplace without starting over

Walmart is the obvious second marketplace for Amazon brands, but it rewards different things: Listing Quality Score, WFS badges and a less crowded ad auction. We translate what works on Amazon into what works on Walmart, then manage it. Buy Refreshed grew Walmart sales 760% in four months with ROAS climbing from 0.87 to 11.63.

4.6 / 5 G2 ratingTrusted by 5000+ sellers
AiHello mobile dashboard tracking marketplace performance
  • $30K to $258Kmonthly GMV, baseline to month four
  • 0.87 to 11.63ROAS
  • $1.79 to $0.32CPC
Track record

Marketplace operations at scale

  • 500+accounts managed
  • $2 billion+in sales driven
  • 1100+listings created
  • 8000+images designed
Five scopes

Everything a Walmart launch needs

Account setup

Registration, verification, tax and banking, shipping templates, returns, Brand Portal and category approvals.

Catalog and feed onboarding

Bulk or feed setup, attribute mapping, variant grouping, GTIN validation and inventory sync. No more spreadsheet templates that will not upload.

Listing adaptation

Copy, keywords and images adapted from Amazon to Walmart's requirements and Listing Quality Score, with scroll-stopping images from our design team.

Launch advertising

Walmart Connect Sponsored Products and Sponsored Brands where eligible, segmented by priority tier and managed nightly by AutoPilot.

Fulfilment strategy

Walmart Fulfillment Services enrolment for the TwoDay badge, or seller-fulfilled templates that still qualify.

Reporting and roadmap

Weekly reporting, quarterly performance reviews by product cohort and a 90-day growth roadmap after launch.

The first five weeks

How the Buy Refreshed launch ran

The timeline from our published Walmart case study.

01

Week 1: audit

Account, catalog and advertising reviewed; baseline GMV about $30K a month at a 0.87 ROAS.

02

Week 2: PPC setup

Campaign segmentation by category and priority tier, with baselines set per cohort.

03

Week 3: optimisation

A/B testing, keyword expansion and bid control. CPC fell from $1.79 toward $0.48.

04

Week 4: scaling

Expansion and promotions on proven items; GMV nearly tripled in the first two months of management.

05

Week 5 and beyond

Review, data and long-term strategy. By months three and four GMV reached $258K at an 11.63 ROAS.

Why Walmart now

A big audience and a thin field

The numbers that make Walmart the obvious second marketplace for an Amazon brand.

  • Around 400 million shoppers visit Walmart online every month, with fewer than 33,000 active sellers competing for them.
  • Walmart advertising costs run roughly half of Amazon's, so the same budget buys more clicks.
  • Nine in ten Americans live within ten miles of a Walmart, and many shop online before picking up in store.
  • Listing Quality Score, ACoS adherence and conversion rate are the three metrics our Walmart plan is built around
  • AutoPilot runs Walmart Connect campaigns with the same nightly automation as Amazon
Pricing

Launch package, then monthly management

Ongoing management is priced by catalog size and ad spend. Prices are placeholders mirroring the reference structure. Final AiHello pricing is confirmed before work begins.

AiHello AutoPilot dashboard with automated bid decisions
Why AiHello

AutoPilot runs Walmart too

The same automation engine that manages your Amazon bids runs your Walmart Connect campaigns, so both marketplaces are optimised nightly and reported together, and your specialist sees both in one dashboard.

  • A named specialist who knows your catalog, margins and goals, with a call every two weeks
  • AutoPilot handles bids, budgets, keywords, negatives and inventory-aware pausing 24/7
  • A visual change log shows every adjustment with a timestamp and a reason
  • Month to month, no long contracts: we earn the renewal with results
See how AutoPilot works
FAQ

Frequently asked questions

Do you work with existing Walmart sellers?

Yes. Existing accounts start with an audit, then we fix the gaps before adding advertising or new items. That is how the Buy Refreshed engagement began.

Should I use Walmart Fulfillment Services?

Usually yes. WFS earns the TwoDay badge, which lifts conversion and search placement. We enrol you and plan the first shipments.

How do you decide which products to push?

Our Walmart plan sorts the catalog into seasonal and consistent cohorts, then best, medium and low sellers, and applies 60, 30 and 14-day data lenses to launch and pause decisions.

Will you run promotions without asking?

No. Pricing and promotion changes go through your approval workflow, agreed in onboarding.

Is this cheaper than hiring in-house?

For most brands a full Walmart team costs more than our management fee, and you get specialists in every function rather than one generalist.

What sellers say

Profitable growth and nothing less

AiHello's AI-driven campaign optimisation is truly remarkable. I've noticed a substantial reduction in wasted ad spend and a remarkable increase in sales.
Sofia MartinezAmazon seller
AiHello's bid adjustments saved me thousands of dollars that would have otherwise been spent on bad keywords.
Luca FranciosiAmazon seller
100s of new high quality keywords have been added to my campaigns since I've started using AiHello 3 months ago.
Kye GomezMarketplace manager

Ready to grow on Amazon?

Talk to an AiHello expert about your goals. We will map the fastest route and show you what AutoPilot can automate from night one.