E-commerce isn’t truly borderless or fair. A new study reveals how geographic location and marketplace structures significantly impact online buyer decisions.
Online ads are increasingly impacting offline buying decisions.
Are online ads effective? Despite ad blockers, a study proves they significantly drive online *and* offline sales, offering powerful ROI for brands. Learn how.
Still Nervous About Selling on Amazon? Read on!
Boost sales on Amazon Marketplace! Perfect for small businesses on a budget, offering free listings & vast customer reach. Understand Amazon’s A-to-z Guarantee.
How the 5 senses affect purchasing decisions and how they do it differently
Discover the power of sensory marketing! From the controversial San Francisco cookie smell campaign to the psychology of sight and touch, learn how senses shape consumer decisions and boost your brand.
8 Reasons to use FBA for Your Amazon Business
Ready to optimize your Amazon business? Learn 8 essential benefits of FBA (Fulfillment by Amazon) for seamless logistics, satisfied customers, and bigger profits.
Fixing Up Your Amazon Title
Master Amazon SEO to drive traffic and boost sales. Discover key strategies for optimizing your product listings, crafting effective titles, and improving ranking for higher conversions.
CRM, an increasingly vital and important tool in marketing and sales tasks
According to a study conducted by Softdoit, 77% of companies use email in their marketing strategy, being the most used marketing technique, followed by social networks, event attendance and advertising…
Adding AiHello as a Private App on Shopify
Unlock AiHello’s power on Shopify! Set up your private app, granting API permissions for automated fulfillment, inventory, and global product expansion.
Why logistics are crucial in delivering good e-commerce service.
E-commerce success hinges on seamless logistics. Understand how delivery problems, even with third parties, can profoundly impact your brand and customer loyalty.
Things You Should Avoid as a Seller When It Comes to Reviews
Negative feedback vexing your Amazon seller journey? Learn critical Amazon review policies. Boost positive feedback ethically to prevent account suspension.
How to use next-generation tools to reach the consumer
Discover how Amazon leverages AI, from personalized shopping to Alexa and Echo Look, to revolutionize consumer buying and sales strategies.
Consumers want brands to be honest on social networks, not funny
Master social media. Brands need to be authentic, not force humor or slang. Connect genuinely with consumers to build trust and show your unique personality online.
Multivariate Time Series Forecasting using Deep Neural Networks
Predict grocery sales using Multivariate Time Series Forecasting. This article explores LSTNet, combining RNN and CNN for accurate e-commerce sales prediction.
The 10 keys to seducing and conquering consumers online (Part 1)
E-commerce is booming, but how do you win online? Discover strategies to connect with consumers, stand out from rivals, leverage promotions, and simplify the buying journey.
Sellers should make buying processes via mobile easier
Mobile is key to modern shopping, yet many consumers find issues. Retailers must enhance the smartphone buying experience for a seamless multi-channel journey.
Consumers do not want fast shipments in e-commerce, they want them for free
E-commerce delivery poses a dilemma: consumers demand both fast and free shipping. Discover how online businesses navigate these conflicting expectations.
The 4 realities that most frustrate and annoy buyers in physical stores
E-commerce didn’t kill physical stores, but consumers still find flaws. Uncover top frustrations like queues, stock problems, and poor staff training.
The Importance of Private Labeling in E-Commerce
Launch your brand without manufacturing! Discover private labeling, the top eCommerce strategy for selling custom products and growing your online business.
What to take into account to win over mobile consumers
Mobile devices dominate shopping & consumption. Learn why m-commerce apps are vital, when users engage most, and how iOS & Android customers shop differently.
Friendly branding: should it stop?
Unpack friendly branding, from charming products to its widespread adoption for consumer connection. Discover why this trend now faces ‘friend-washing’ backlash.