The important number Amazon ACoS, which stands for an advertising cost of sale, helps Amazon sellers figure out how much advertising costs and how profitable a campaign is. In the…
Importance of Using Software for Managing Amazon PPC
Amazon has engulfed every space, every area and enjoys a global presence. Naturally Amazon PPC has become essential in the domain of marketing and especially for sellers. For rightfully selling your…
A COMPLETE GUIDE TO INCREASE CONVERSION RATES ON AMAZON
Statistics don’t lie! Every month, almost 50 percent of shoppers in the U.S. make a purchase on Amazon. With more than one million other small-to-midsize businesses (SMBs) on the platform,…
An In-Depth Analysis of Amazon’s Product Detail Pages
Your Amazon Product Detail Page has never been more important, and in a world where there are only so many top digital shelves, it needs to be more memorable. Whether…
Keyword Harvesting Strategy That Boosts Amazon Sales
The simplest way to grow on Amazon is to get more visibility. And the easiest way to get more visibility is to advertise on more high-quality keywords.In this article, we’ll…
Importance of Click Through Rate CTR and Conversion Rate CVR
In Online advertising, any business person or seller or developer constantly needs to evaluate their performance of the ad campaigns they have set up on be it on mobile games,…
Brexit And Its Impact On Amazon Sellers
After many years of back and forth, “Brexit” (British exit), the withdrawal of the United Kingdom (UK) from the European Union (EU) finally happened on 31 January 2020. Well, but…
Machine Learning in Demand Forecasting: The Hero of Supply Chain
Many business executives complain that the top pain point to them is the sudden negative variations in the demand of the product. Changes that no one saw it coming! The…
Amazon’s conversion rate: Everything You Need to Know (2024)
More visitors to our listing is always great, but receiving appropriate visitors is more vital than merely having more people see our pages without taking any action.How many of the…
Role of AI in Advertising
ROLE OF AI IN ADVERTISING Artificial Intelligence, commonly known as AI, has now become an integral part of our daily lives. AI-based technologies heavily influence both our personal and professional lives,…
“Please don’t do this: Keyword Dumping”
When creating and configuring campaigns, determining how many keywords to show in an ad group may not be your priority. However, the number of keywords or product ads you choose…
Amazon SEO vs. Google SEO: What You Need to Know
In today’s world, Amazon and Google are indispensable tools. It can help you with nearly anything—whether you have a basic query or are looking for the latest trends and purchases,…
Top 12 Scale Insights Alternatives & Competitors for 2025
Scale Insights helps Amazon sellers save time by automating their PPC campaigns with advanced bid adjustments, bulk campaign creation, and detailed reporting.But like any other software, Scale Insights has its…
Amazon PPC Strategy: 18 Tactics That Will 10x Your Sales
When it comes to increasing sales on Amazon, selecting the right Amazon PPC strategy is a game-changer.Whether you’re a seasoned Amazon seller or just starting, this step-by-step guide will walk…
Complete Amazon Advertising Guide [2024 Tips, Tactics, Examples]
Amazon advertising can help you reach shoppers who are actively searching for your products, but competition is fierce, and ad costs are soaring.Thankfully, this Amazon PPC guide will get you…
How Much Does Amazon Advertising Cost in 2024
Over the years, the cost of Amazon sponsored ads has steadily risen, posing a challenge for sellers looking to maintain healthy profit margins. Without a clear understanding of these costs…
Perpetua Review 2024: Pros, Cons, and Ratings
When looking for an Amazon PPC software, Perpetua is one of the many promising options available.It allows you to automate your bids and track your PPC performance easily. But like…
AutoPilot October Update: Better charts, bulk enable Amazon PPC Automation and more
We had some great new features released for AiHello AutoPilot this month.If you can’t view the below changes, please clear your cache and reload the browser.1) New charts to track…
What is AiHello AutoPilot
Hi there, welcome to AiHello AutoPilot.My name is Linara and in this video I am going to give you a very quick overview of of what is AutoPilot, how it…
Product Updates:Amazon PPC Automation AutoPilot December 2020.
Plenty of Updates for the year ending 2020. Few of them are summarized belowPlacement BoostMore details on this feature here2) Auto Target Campaign Performance ChargeAutoPilot for Autotargeted campaigns were upgraded…